KayDirect Intense Direct Color Red 100ml

Turn heads with KayDirect Intense Direct Color Red 100ml, a vibrant semi-permanent direct hair colour designed to deliver intense red tones with brilliant shine and softness. Ideal for blonde or pre-lightened hair, this highly pigmented formula creates bold fashion colour results while helping leave hair smooth, silky and conditioned.

The ready-to-use no-developer formula makes application simple and convenient for salon professionals and at-home users wanting creative hair colour transformations. Use alone for a vivid red finish or mix with other direct shades to customise unique creative colour looks.

Key Benefits:

• Vibrant red direct hair colour
• Semi-permanent formula with intense pigment
• No developer required
• Adds shine and softness to hair
• Ideal for blonde or pre-lightened hair
• Perfect for creative and fashion colour services